How long does the experience tour last?

The tour Under the Hood – Clothes Make People lasts about 60 minutes.

Where is the meeting point?

The meeting point is the Fugger and Welser Experience Museum, Äußeres Pfaffengäßchen 23, 86152 Augsburg.

How do I get there by public transport?

Take tram line 2 to the Mozarthaus Kolping stop, from there a few minutes' walk to the museum.

Are there parking options?

There are no parking spaces directly at the museum. The nearby Kolping parking garage at Jesuitengasse 10 is recommended.

Is the tour barrier-free?

The museum is designed to be barrier-free and inclusive. Detailed information on accessibility is provided online by the museum.

How do I obtain tickets?

Tickets and reservations can be made through the Fugger and Welser Experience Museum's website or the event calendar of the venue.

Under the Hood Reveals Fashion Codes of the Renaissance in Augsburg Museum, Lively Guided

Name: Experience Tour: Under the Hood
Start: 2026-07-25T16:30:00+02:00
End: 2026-07-25T17:30:00+02:00
Location: Fugger und Welser Erlebnismuseum

Under the Hood – Fashion, Power, and Masquerade in Augsburg

This experience tour in the Fugger and Welser Experience Museum shows how clothing revealed status, profession, and lifestyle in the 16th century – from the golden hood to the merchant cap. An hour full of aha moments, where event atmosphere, audience mood, and scenes from the ‘golden Augsburg’ come to life.

Enter the Renaissance

Right at the beginning, the museum relies on scenic storytelling: interactive stations, original ambience in the Renaissance building, and a tour that makes historical dress codes tangible. The event experience connects sensory impressions – seeing, hearing, touching – with expert contextualization.

Clothes Make (Merchant) People

Who wore a hood, hat, or hair accessory – and why? Based on selected examples, the team shows how fashion signaled belonging, wealth, and power. Visitors experience how the Augsburg merchant families communicated their rank and how social codes were reflected in the cityscape.

Smart Event Management, Clear Orientation

The event planning impresses: barrier-free paths in the building, short distances from the Mozarthaus/Kolping stop (Tram Line 2) as well as clear target audience communication for families, culture enthusiasts, and city explorers. Parking? In the nearby Kolping parking garage on Jesuitengasse.

Backgrounds with Authority

The museum team of Regio Augsburg Tourismus GmbH combines expertise in mediation and organization with multiple award-winning scenography. Awards such as the European Design Award (Bronze), the German Design Award Special, and the iF Design Award underscore the quality of the exhibition and the tours.

Conclusion: A dense, vibrant journey through Augsburg’s Renaissance – compact, vivid, surprising. Those who love fashion, want to discover history, and seek a varied event experience should experience this tour live.